Marketing & Tech

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Let The Games Begin

Tuesday, January 31st, 2012

Shortly after that last Harry Potter movie came out, I fell into a spiraling depression that led me to talking in a British accent and shouting “EXPELLIARMUS” at random passerby. I like to think that I’m not the only person who had this reaction, but it’s hard to say…   The thing that finally brought [...]

Topics: Marketing & Tech, Misc. | No Comments »

QR Codes And Magazines

Thursday, January 26th, 2012

Good new report from Nellymoser on the growing use of QR codes/action tags in the magazine industry world. Nice to see codes being used more thoughtfully, like this one: For those looking to skip to the conclusions… 1. Mobile action codes, including QR codes and Microsoft Tags, continue to grow. From January to December 2011, [...]

Topics: Marketing & Tech, Our Work | No Comments »

One Giant Apple Tree

Wednesday, January 25th, 2012

After reading and attempting to put in perspective Apple’s 2012 Q1 earnings ($13.06 billion), I needed to step back and see why Apple is chosen over its competitors.  Why are so many buyers so quick to go Apple? What is in their products that is not in their competitors’ products?   Note:  I do not have any [...]

Topics: Life, Marketing & Tech, Misc. | 2 Comments »

AT&T “You Will”

Friday, January 20th, 2012

Greetings from 1993. Eerie.

Topics: Marketing & Tech | 1 Comment »

The King of Instruments

Tuesday, January 17th, 2012

Here’s an awesome video by the fellas at Lunch & Recess featuring Alex Collier of Sunday Entertainment. Alex plays the Bedient Pipe Organ at the Cathedral of Saint John the Baptist here in Charleston. In exchange for providing his talents to the congregation, he gets to hone his playing skills and hear how his compositions [...]

Topics: Life, Marketing & Tech | 1 Comment »

Say Tchao to the Mice

Monday, January 16th, 2012

g-speak overview 1828121108 from john underkoffler on Vimeo. The idea of computers continually reshaping the way we live is not new news.  We have been experiencing this metamorphose in all industry and our daily lives for decades.  With machines and software we have brought about unimaginable conveniences, power and beauty to our daily routines. One [...]

Topics: Life, Marketing & Tech | 2 Comments »

yellowBird 360

Tuesday, January 10th, 2012

In addition to possibly having the coolest domain name ever – www.yellowbirdsdonthavewingsbuttheyflytomakeyouexperiencea3dreality.com, check out this reel from yellowBird. Using their camera, you can shoot 360 degree interactive video. Pretty awesome.

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New HP Branding Process

Wednesday, December 14th, 2011

Nice look at the HP rebrand from Under Consideration. And one of the many videos and background on the process from Moving Brands, the lead agency on the project.

Topics: Marketing & Tech | 1 Comment »

Patriots Point Ad

Friday, November 11th, 2011

To help mark Veterans Day, I thought we’d share a fun new ad we put together with Patriots Point for an upcoming edition of the Charleston Visitors Guide. What better way to spend the afternoon than getting up close and personal with the people and machines that protected this great country?

Topics: Marketing & Tech, Our Work | No Comments »

Blue Ion: A Short Film

Friday, November 11th, 2011

A few months back the crew at Lunch & Recess suggested that we create a film about the goings on at Blue Ion. Given Ethan, Ryan and Dorian’s talents we thought that sounded like gold, and the production began. The project required several days of shooting over the course of the summer, surviving their Barbara [...]

Topics: Life, Marketing & Tech, Our Work, Team | No Comments »

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