Marketing & Advertising
« Previous EntriesCustom Flash Presentations
Friday, July 30th, 2010When the Charleston Area Convention and Visitors Bureau asked us to help build a presentation about Charleston and the surrounding areas, we were thrilled. It was our chance to build a robust, motion rich multimedia tool. Leveraging the power of Adobe Flash, the result was stunning. The main navigation system was constructed into a spinning [...]
Topics: Marketing & Advertising, Marketing & Design | No Comments »
When a Cougar Was a Car
Thursday, June 3rd, 2010Sad news today of the Mercury brand being the latest to hit the dust. Tom Jeffrey sent me this video from the Mercury’s finer days. As he put it, “When a Cougar Was a Car.”
Topics: Marketing & Advertising, Marketing & Design | 1 Comment »
The Man that Motivated Michael Jordan
Friday, May 21st, 2010I always enjoy visiting the Nike website and discovering their new campaigns for their various product lines. I came across one the other day, which is targeted at continuing the growth of the almighty Air Jordan brand. Nike and their agency partner Wieden+Kennedy, NY (W+K NY) saw a need to ramp up marketing efforts for [...]
Topics: Athletic Pursuit, Marketing & Advertising, Web Strategy | No Comments »
AdWords Search Funnels
Saturday, May 8th, 2010The long wait is finally over! No, I’m not talking about our recent move into 301, but what I am talking about is Google’s new release of Search Funnels. This new feature helps you understand the ad click & impression behavior that leads up to a conversion. Hopefully, this will help with the question, “Why [...]
Topics: Marketing & Advertising, Marketing & Design | 1 Comment »
PRWeb and Online Press Releases Explained
Monday, August 24th, 2009We often advise our clients to craft and submit press releases online – especially in the context of search engine optimization. Despite the many benefits, it can often be a tough task to explain (maybe I just can’t speak good and stuff). So, much to my delight, I stumbled across this wonderfully simple explanation. Now [...]
Topics: Marketing & Advertising, Marketing & Design, Social Media, Web Strategy | No Comments »
I’m A Mac, not a PC
Friday, January 16th, 2009Microsoft used a Mac (and tried to hide it with stickers) in a recent video promo for a new service called “Songbird.” The program apparently only works on Windows. Whoops. Read all about it on TechCrunch
Topics: Marketing & Advertising, Marketing & Design | No Comments »
Cyber Monday Specials
Monday, December 1st, 2008Time for a shameless plug for our clients on this Cyber Monday. Folbot Offering an amazing 20% off everything online – yes, this includes kayaks. It’s only available today, so there’s no time to procrastinate. (Citibot is the exception at 10% off, but where else can you get a folding kayak for under $1k?). Mary [...]
Topics: Fandango, Marketing & Advertising, Sweat & Tears | No Comments »
More Pecha Kucha Night Photos
Thursday, November 13th, 2008PKN kicked off last night with a bang, thanks to an amazing presenter line up, a group of sponsors who “set the stage,” a small army of volunteers and a great crowd. Plans are underway for a second session in January. In the meantime here are some more photos from last night….courtesy of photographer Diana [...]
Topics: Marketing & Advertising, Party, Sweat & Tears | No Comments »
Huff + Gooden In NYC
Wednesday, November 12th, 2008Congrats to the Huff + Gooden team on the launch of their New York City office at 127 West 25th. Mario and Craig worked up a celebratory background for the website.
Topics: Marketing & Advertising, Sweat & Tears | No Comments »
TroopTube
Wednesday, November 12th, 2008Ran across an interesting story last night about a new video network called TroopTube. It was born out of a May 2007 edict from the DOD banning YouTube from being viewed by soldiers and Marines on the job. This had implications for us recently, as client and good friends Force Protection wanted to put video [...]
Topics: Marketing & Advertising, Sweat & Tears | No Comments »
